I am not a big fan of watching TV, in days I do watch TV I'm usually more excited with the commercials. It could be my attention deficit or instant gratification but I enjoy commercials more.
Back in college I took an advertising course and was since hooked. Of all types of commercials the most I hate are celebrity endorsements -- they often lack any creativity and just banks on the fame (or infamy eventually) of the celebrity endorser. Filipinos love celebrities, it is not surprising, therefore; that A LOT of the commercials running on our local TV stations are celebrity endorsements.